How to prevent this from happening to you or your organization?
Airbnb just lost the web domain name for not updating it, and here’s how to prevent a similar error from happening with your organization.
It is no secret to anyone that the management for a project, being a school, business or private initiative needs a management tool and someone who knows how to use them.
The lack of understanding of this is a simple but significant fact, making giants like Airbnb lose competitive advantages and market portions. Here we tell you what happened with this accommodation app.
In 2017 Airbnb bought a mobile payments startup called Crowdtilt, by acquiring it, it also took ownership of the web domains Tilt.com and Crowdtilt.com. In 2021 the rights to the Crowdtilt.com domain expired, so someone bought it for more than 17,000 dollars, giving him access to the email address ‘[email protected]’ that allowed him to take control of Tilt.com without authorization.
Since then, Airbnb has been fighting to regain the domain, but they have been unable to reach any agreement. In September, the platform filed a dispute against the law firm with the UDRP, the legal body that deals with cybersquatting cases at the Internet Corporation for the Assignment of Names and Numbers.
Finally, the UDRP declared that it was not trained to deal with theft cases, so Airbnb lost the lawsuit and will not take back ownership of Tilt.com unless it reaches an agreement with the new owners.
How to prevent this from happening to you or your organization? Easy: implement a task management tool now! With a task management tool like Hibox, they can schedule tasks, assign managers and add reminders allowing you to ensure that you meet objectives on time and with no deadlines.